HOW ARE YOU MANAGING THE CHALLENGES OF OPERATING IN AN EVER-CHANGING DIGITAL PAY-TV LANDSCAPE?
The last few years have seen ground breaking changes in the Digital Pay-TV industry including the most recent and most talked about New Tariff Order by the Telecom Regulatory Authority of India (TRAI).
Meet with us at Convergence India 2019 to learn how ICX is enabling operators to quickly and effectively deal with challenges such as:
- COMPLYING TO TRAI’s NEW TARIFF ORDER
The New Tariff Order enables subscribers to have complete control on which TV channels they want to watch. The new framework has forced all broadcasters and distributors to relook at their a-la-carte and bouquet offerings. ICX is highly configurable and allows operators to quickly configure a-la-carte pricing, packaging and promotions while complying to the New tariff Order rules.
- LAUNCHING AND MONETIZATION OF MULTIPLE SERVICES INCLUDING OTT & BROADBAND
ICX enables operators to launch and monetize multiple services such as OTT/IPTV out-of-the-box with uncomplicated configurations. The ability to extend discounts & promotions through bundling of services goes a long way in increasing ARPU by cross-selling and up-selling of various services.
SPEED TO MARKET
The configuration module of ICX is easy to operate and helps a user configure complex business rules and logic, using a front-end that does not require code change in the core application. This ensures a quicker turn-around time to launch new products/offers or even counter products/offers launched by the competition.
Event Details: Convergence India 2019
29 -31 January, 2019
Pragati Maidan, New Delhi, India